Cowboy Rub – BBQ steak seasoning blend (70 g)

Description

Cowboy Rub is a blend created for steakhouse-style grilling—intense, bold, and designed to highlight the natural flavor of beef.

The combination of black pepper, garlic, paprika, and chili creates a distinct, spicy flavor profile. However, the most characteristic ingredient is coffee, which gives the meat a slightly roasted aroma during grilling and helps create a dark, aromatic crust.

At high temperatures, the seasoning caramelizes on the meat’s surface, enhancing the Maillard reaction—it is thanks to this that the steak gains the intense flavor, crispy structure, and character known from the best steakhouses.

Flavor Profile:

• distinct black pepper,
• notes of roasted coffee,
• garlic and onion,
• subtle chili spiciness,
• deep, grill aroma.

Effect: intense meat flavor and a perfect crust on the steak.

Why sugar-free? Many BBQ blends contain sugar, which burns quickly on a very hot grill. Cowboy Rub was designed specifically for steaks, therefore it does not contain sugar—you can grill the meat at a high temperature without the risk of burning the spices. This is the ideal solution for grilling ribeye, picanha, or bavette.

What to use it for? It works best for grilling and frying at high temperatures.

Ideal for:

• Ribeye,
• New York Strip,
• Picanha,
• Bavette,
• Skirt steak,
• burgers.

Also fits great with:

• grilled potatoes,
• roasted vegetables.

How to use?

1. Take the steak out of the fridge about 30–60 minutes before frying.
2. Dry the meat with a paper towel.
3. Lightly brush with oil.
4. Generously sprinkle Cowboy Rub on both sides.
5. Grill or fry on a very hot pan.
6. After frying, let the steak rest for 5 minutes so the juices distribute evenly in the meat.

INGREDIENTS: sea salt, paprika, black pepper, garlic, onion, freeze-dried coffee, chili

May contain traces of: mustard, celery, sesame, and sulphites.

Additional information

Weight	0,1 kg